New Watch! • 22 Jan 2019

Piaget’s Prized Possession

by Cait Bazemore

In the midst of Geneva’s biting winter, Piaget’s latest offerings were a welcome feast for the eyes. Among them were the newest additions to their Possession collection. The brand first introduced the line as a jewellery collection in the early 1990’s. They later expanded the concept into their watch offerings just last year in 2018. Though many women’s watches are shifting to a focus on function over form, Piaget remains rooted in tradition while adding contemporary touches that speak to the independent woman. These colourful and jewel-centric timepieces are feminine, sleek, and ultra-chic. Above all, the Possession collection places utmost attention on design and aesthetic.

Of the four Possession models debuted at this year’s SIHH, one is particularly striking. This variation boasts a vivid dark pink dial and complementary dark pink, self-interchangeable alligator strap set with an 18-karat pink-gold buckle. Diamond hour markers accent the deep cherry colour scheme. In addition, the model features a warm 18-karat pink-gold case and rotating bezel set with brilliant-cut diamonds, both of which further enhance the rich pink hue. The colour combination and gem setting celebrate the fire and sparkle of the strong feminine spirit. This model within the Possession collection is available in two size options, the 29mm Reference G0A44086 and the slightly larger 34mm Reference G0A44096. Both come equipped with a Piaget Manufacture 56P Quartz movement.

With the latest additions, Piaget continues to emphasize the power of the modern woman’s free spirit. The watches capture both the essence of summer and mastery of colour the brand is known for. The combination of enticing warm tones and gem setting results in a spectacular set of watches crafted specifically for today’s female watch buyer. They embody her core strength with designs that echo her independent attitude. With bold colours and precious stones, the Possession collection fully delivers on the remarkable design female watch collectors expect in a time-only model.

Cait Bazemore

Cait is a New York based writer and founder of Grey Ghost, a boutique marketing agency. After setting up shop in 2013, her first client happened to be in the watch industry. She’s since become a watch nerd with an immense knowledge of the industry and a passion for watches.

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