Into The Wild Cartier Pop-Up in Melbourne

News • 09 Feb 2020

Into The Wild Cartier Pop-Up in Melbourne

La maison is coming to Melbourne. From March 6 – 15, Cartier will be running the Into The Wild Pop-Up at Federation Square in Melbourne. Unlike past exhibitions at the Cartier Foundation for Contemporary Art in Paris or at the Beijing Palace Museum, Into The Wild aims to be different. Instead, it will focus on the extraordinary contributions of former Cartier Creative Director, Jeanne Toussaint.

Jeanne Toussaint at her country house in Ciboure during the late 1940s (© Courtesy collection privée)

Jeanne Toussaint is credited with popularising Cartier’s distinct animal motifs and, most notably, its signature Panthère. In fact, she earned the nickname “La Panthère” through her embodiment of everything the collection stood for: femininity, mystery, elegance, and beauty. Aside from Jeanne, perhaps the other most influential individual on Cartier in the early 20th century was the pilot Alberto Santos-Dumont. Such was her impact on the famed Parisian maison.

Jeanne Toussaint, photographed by Baron Adolph de Meyer in 1920 – Jeanne Toussaint, towards the end of the 1950s – Jeanne Toussaint, wearing her famous Russian-style boots in 1967 – Panthère clip brooch, sold to the Duchess of Windsor, 1949 (Nils Herrmann © Cartier)

Into The Wild

The Pop-Up promises to be an immersive experience, telling the story of La Panthère and will feature a range of Panthère pieces from both past and present.

When: March 6 – 15

Where: Federation Square, Melbourne

Tags: cartier

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