The Grand Prix d’Horlogerie de Genève (GPHG) awards have always been referred to as the “Oscars” of watchmaking. It’s a fair comparison and a much-anticipated event on the watchmaking calendar. The awards, which are now in their eighteenth edition, are not only a great way to help promote the artform that is quality watchmaking, but it is a fantastic platform for up and coming brands to gain more recognition.

Not too long ago all 72 pre-selection watches were featured as part of a public exhibition at Malmaison by The Hour Glass. During the exhibition, we sat down with the newly appointed President of the Foundation, Mr. Raymond Loretan