Malmaison Fetes Launch of Frederic Malle Parfum

Events • 20 Nov 2012

Malmaison Fetes Launch of Frederic Malle Parfum

Following our previous post, Malmaison fetes the Official Launch of Frederic Malle Parfums with a jubilant cocktail event on 1 Nov.

The perfume corner that invariably draws the eye as you ascend the stairs to the second floor of Malmaison

The dazzling collection of perfumes made from the most innovative and unique ingredients

Celebrated Haute Perfumer, Monsieur Frederic Malle was here to grace the event which saw a good turnout of more than 150 pax that consisted of the media and customers. Guests were fascinated with the perfums and experimented with the litling notes of the different scents by either spritzing on themselves or into the patented smelling columns, synonymous with Frederic Malle.

Aligning the ethos of Frederic Malle whose perfumes are created from the hands of a diverse group of inimitable perfumers with whom he has worked very closely with, the launch of the perfumes at Malmaison is an extension of his beliefs- that The Hour Glass shares his vision and mindset of how luxury should be depicted. As Mr Malle puts it in jest much to the laughter of everyone, both Mr Michael Tay, Executive Director of The Hour Glass and himself got on like a house on fire when they first met, sharing the same values and philosophy on a multitude of topics especially on the concept of luxury.

Mr Frederic Malle (centre) flanked by Dr Kenny Chan, Group MD of The Hour Glass (left) and guest

Guests mingle against the backdrop of the patented smelling columns that are used to depict the true scent of a fragrance

The guests were taken through the perfume selection process to find their favorite scent akin to how the actual fragrance profiling would have been.

A media selecting his scent

The intimate soiree ended on an enchanting note; with old and new friendships forged and renewed.

So if you would like to have your fragrance profiling done, you know you can contact us. We welcome you to our red charming corner that is exclusively Frederic Malle.

Now to ring in a little christmas cheer and the spirit of gifting. We have something delightful in store for you. The good guys at Frederic Malle has put together a Christmas Coffret Set specially for Christmas. For those who cannot decide which full bottled scent to get their hands on, the coffret set bears the miniature size of the collection. Good tidings for Christmas!

Christmas Coffret Collection, from S$300

Frederic Malle is retailed exclusively at Malmaison by The Hour Glass:

Malmaison by The Hour Glass
#01-01 Knightsbridge 270 Orchard Road
Singapore  Tel : 6884 8484



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